Company Overview
Greensand Multi Academy Trust consists of a mixture of infant, primary and secondary schools located in Surrey and West Sussex. Established in November 2017, the Trust is growing and aims to build upon the strong relationships between the schools to enrich the lives of the children who attend the schools.
Your Marketing Team
As a relatively new Trust, the team approached Your Marketing Team at the start of the academic year in 2023, looking to raise the profile of the Trust in the local area and to effectively communicate the benefits and USPs of being part of a multi academy trust. Following an initial consultation, Your Marketing Team proposed a marketing plan with recommended initiatives. The Trust has grown from 6 to 10 member schools between Sept 2023- Sept 2025.
We deliver
- Strategic marketing consultancy
- Brand Guidelines and a library of Brand Assets
- Additional Brand Development to cover Personal Development Pathways & PACE programme
- Designed Trust-wide digital Recruitment Pack, including Recruitment Booklet, Welcome Letter, Personnel Profile template, Job Description template & Application Process
- Collate content and design for Annual Impact Reports (print & digital)
- Launch & manage LinkedIn profile for the Trust. Manage & implement LI content plan
- Content creation, including monthly blog programme, testimonials & infographics
- Paid social media campaigns and Out of Home advertising; co-branded with the Trust & member schools
- Support member schools with marketing guidance and activities e.g. School leaflets (digital & print) for Open Events; brand asset development
- Social media marketing workshops for member school appointed staff
- Sample social media content plan for Primary and Secondary schools
- Quarterly marketing plan, reporting & regular meetings with Greensand Multi Academy Trust SLT
